Here are some of my recent articles. Feel free to browse and get in touch with me if you have any questions.
Did you know that more than 3.5 million people use social media? Did you also know that it’s much cheaper to reach your target audience using social media than any other type of marketing? That’s because social media is all about reaching a lot more people than can be achieved with other marketing options, whilst saving money and engaging with your target audience.
Is it me or are people using their social media posts to vent, complain and in some cases, bully other people? Just recently we have seen Twitter temporarily ban Donald Trump for violating the company’s policy on hateful speech. Some of the biggest brands are threatening to boycott Facebook over its handling of hate speech, and many more brands are thinking of pausing all social media advertising for similar reasons.
The rapid evolution of digital technology has led to an inspirational change in the way companies do business in Australia. As more and more companies flock to the cloud, businesses are becoming more streamlined, efficient and scalable. Never before have businesses had the ability to be so flexible and mobile, gaining a competitive edge quickly and easily, given the right market vectors and environment.
Recent announcements of planned changes to Facebook, and in particular, News Feeds, have attracted a lot of attention across both social media and traditional media. Is it a storm in a teacup or should businesses who use Facebook be concerned?
The greatest compliment that you can receive in business is a referral. It means your clients know and believe that you will provide the same service you have to them. They are putting their reputation on the line when they refer you. It is truly the best way to grow your business.
Have you ever attended an event or been at a business meeting or even just met someone in your working day or personal time and there is something about that person that stands out....for the right reasons? They ooze charisma, confidence and style. What is it they have that is different to everyone else?